3D ANAMORPHIC BILLBOARD FOR
THE ALL-ELECTRIC BMW iX1
ROLE: CREATIVE DIRECTOR
CONTRIBUTION: IDEA, CONCEPT, STORYBOARD, ART DIRECTION, SUPERVISION
EMPLOYED BY: ELASTIQUE.
METAVERSE CAMPAIGN / LEAD AGENCY: THE GAME
DOCUMENTATION: BDX MEDIA
Unveiling the extraordinary and enter a world full of dreams: Introducing BMW’s iX1 digital debut in the metaverse.
ABOUT Join us on an unparalleled journey as we introduce the groundbreaking all-electric BMW iX1, the very first serial vehicle to make its awe-inspiring entrance in the metaverse. A world no longer limited by the physical.
In order to announce BMW’s metaverse experience, our team has crafted three extraordinary anamorphic 3D illusions, symbolizing the gateway to a realm where dreams transcend reality.
ABOUT Join us on an unparalleled journey as we introduce the groundbreaking all-electric BMW iX1, the very first serial vehicle to make its awe-inspiring entrance in the metaverse. A world no longer limited by the physical.
In order to announce BMW’s metaverse experience, our team has crafted three extraordinary anamorphic 3D illusions, symbolizing the gateway to a realm where dreams transcend reality.
Through the innovative use of a gigantic anamorphic LED billboard at Corso Vittorio Emanuele II in Milano, our vision springs to life, bridging the gap between virtual dreams and tangible existence. Behold as your wildest aspirations materialize before your eyes, bursting forth into the physical.
TOGETHER, LET US REDEFINE WHAT IS POSSIBLE AND EMBARK ON A VISIONARY JOURNEY WHERE THE EXTRAORDINARY BECOMES ORDINARY.
IF YOU’RE INTERESTED IN ANY FORM OF COLLABORATION, PLEASE FEEL FREE TO DROP ME AN EMAIL.
HAVE A NICE DAY!